"Owens & Minor: Growth Plan for "Expansion" Products" by Roger R. Schnorbus and Littleton M. Maxwell
 

Document Type

White Paper

Publication Date

2009

Abstract

E. V. Clarke, the Executive Vice President, Distribution of Owens & Minor (O & M) faced a complex strategic challenge in 2009—the organization and growth of the "Expansion" products business. This business comprised several existing product categories (Radiology—Contrast Media, Surgical Instruments, Electrosurgical, Endoscopy and Dialysis), in which O&M had a presence but lacked a clear cut growth strategy. Revenue growth in categories had averaged 15% per annum from 2003 to 2008 without a customer focus; the growth had been achieved through supplying such products to existing customers through existing distribution channels.

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