Most Recent Additions*

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An App for Third Party Beneficiaries
Alexandra W. Cook, J. Kyle Lowder, and Michelle Sonntag

PDF

The Hero's Transformation
Scott T. Allison and George R. Goethals

Link

Values, Brands, and Image
Woo-Sung Kim, David M. Boush, Adam Marquardt, and Lynn R. Kahle

*Updated as of 05/22/17.